Legal
Privacy Policy
Effective Date: July 18th, 2025
Focus The Lens ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, share, and safeguard your personal data when you interact with our websites, tools, content, or services.
This applies to all platforms operated by Focus The Lens, including nichecontentboosting.com and any tools, forms, or materials provided through our hybrid coaching, done-for-you content services, or online learning environments.
1. Who We Are
Focus The Lens is a marketing consultancy helping niche agencies and consultants generate high-quality inbound leads through strategic positioning, content, and paid distribution.
Our services include:
- Done-for-you content and ad campaigns
- Hybrid coaching and training programs
- Online tools, guides, and AI-powered templates
2. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email, phone number, billing address
- Business Information: Company name, job title, LinkedIn URL, website, niche details
- Technical Data: IP address, browser type, device, referral URL, and usage patterns
- Payment Data: Processed securely by Stripe or other third-party vendors; we do not store card details
- Usage Data: Interactions with our tools, coaching platform, video materials, or ads
- AI Input/Output: If you use any AI-powered tools or templates, your inputs may be used anonymously to improve our internal systems (but never shared or publicly disclosed)
3. How We Use Your Information
We use your information to:
- Deliver coaching, content, or consulting services
- Provide access to paid or free tools, templates, and materials
- Improve our website, service offerings, and user experience
- Communicate with you (support, reminders, coaching feedback)
- Send occasional newsletters or updates (if you opt in)
- Analyze performance of advertising campaigns or engagement on our site
- Ensure compliance with contracts and legal obligations
4. Sharing Your Data
We do not sell or rent your personal data. We may share it with:
- Third-party vendors (email tools, CRM platforms, payment processors, course hosting tools)
- Ad platforms (Google, Meta, LinkedIn) for retargeting and performance tracking
- Contractors or partners involved in delivering our services (under confidentiality agreements)
- Legal authorities when required by law
5. Cookies & Tracking Technologies
We use cookies and pixels to:
- Track usage behavior and content interactions
- Improve retargeting and personalization of ads
You can manage or disable cookies in your browser. Some features may not function properly without them.
6. Advertising & Analytics
We use platforms such as:
- Google Analytics & Google Ads
- LinkedIn Ads & LinkedIn Insight Tag
- Meta Pixel (Facebook & Instagram)
- Vimeo, YouTube (for video tracking)
- HotJar
- RB2B
These services may collect data like IP address, session duration, location, or page views to help us improve targeting and measure the effectiveness of our marketing.
7. Coaching Calls & Training Recordings
We may record coaching or feedback sessions (with notice) for internal documentation or training purposes. These recordings will never be shared without your written consent.
8. Your Rights
Depending on your location, you may have the right to:
- Request access to or deletion of your data
- Correct inaccurate data
- Withdraw consent at any time
- Opt out of marketing emails (via unsubscribe link)
To exercise any of these rights, contact: focusthelens@paage.co
9. Children's Privacy
Our services are not intended for children under 13, and we do not knowingly collect data from them. If we discover data from a minor, we will delete it immediately.
10. Data Security
We use industry-standard security practices and partner with trusted platforms (e.g., Stripe, Google, LinkedIn, MailerLite) to handle sensitive data. Payment data is encrypted and processed securely. We do not store card numbers directly.
11. Third-Party Services
We use tools like:
- Google Meet (calls)
- MailerLite (email automation)
- Notion (content sharing and planning)
- Vimeo and Loom (video hosting)
Each may collect or process data per their own privacy policies.
12. Data Retention
We retain data as long as needed to fulfill the purposes outlined here or as required by law. Afterward, we delete or anonymize the data.
13. Disclaimer
All training, templates, AI-generated content, and strategy recommendations are for educational purposes only. Nothing provided should be interpreted as legal, financial, or professional advice.
14. Contact Us
Focus The Lens